Privacy Policy

Sect. 1 General

We will process your personal data (e.g. title, name, address, e-mail address, phone number) solely in accordance with the provisions of the German data protection law and the data protection law of the European Union (EU). The following provisions will inform you, besides the information about the processing purposes, recipients, legal bases and storage periods, also about your rights and the controller for your data processing. This privacy policy applies only to our websites. If you are directed to other sites via links on our pages, please familiarise yourself with the respective use of your data there.

Sect. 2 Contact us

(1) Purpose of data processing

Your personal data you provide us by e-mail, contact form etc., will be processed to answer your inquiries. You are not obliged to provide us with your personal data but we would not be able to answer your inquiries sent by e-mail without your e-mail address.

(2) Legal basis

a) If your explicit consent is given for the processing of your data, the legal ground for this processing is set out in Art. 6 (1) (a) of the GDPR.

b) If your personal data is processed for the purpose of contract performance, the legal ground for this processing is set out in Art. 6 (1) (b) of the GDPR.

c) The legal ground for all other cases (especially when using a contact form) is set out in Art. 6 (1) (f) of the GDPR.

You have the right to object at any time to the processing of data which was performed according to Article 6 (1)(f) of GDPR and which does not serve direct marketing for reasons arising from your particular situation.

In the case of direct marketing, however, you may object to the processing at any time without stating any reasons.

(3) Legitimate interest

Our legitimate interest in data processing is to communicate with you in a timely manner and to answer your queries cost-effectively. If you provide us with your address, we reserve the right to use it for direct postal marketing. You can protect your interest in data protection by transferring of data efficiently (e.g. using a pseudonym).

(4) Recipient categories

Provider of hosting, service provider for direct marketing

(5) Duration of storage

Your data will be deleted if it can be inferred from the circumstances that your queries or questions have been completely clarified.

However, if a contract is concluded, the data required by commercial and tax law will be retained by us for the periods as required by law, i.g. generally for ten years (cf. § 257 HGB, § 147 AO).

(6) Right of revocation

You have the right to revoke your consent for processing at any time in compliance with your consent.

Sect. 3 Web Analysis with Google Analytics

(1) Purpose of data processing

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google Analytics 4 uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. According to Google, Google Analytics 4 does not log or store individual IP addresses. No precise location data is provided in Analytics. Instead, the following metadata is derived from IP addresses: "city" (and the derived latitude and longitude of the city), "continent", "country", "region", "subcontinent" (and the ID-based equivalents). For accesses originating from the EU, IP addresses are only used to derive location data and are immediately deleted afterwards. They are not logged, are not accessible, and are not used for any other use cases. When collecting measurement data in Analytics, all IP searches take place on EU-based servers before the traffic is forwarded to Analytics servers for processing. These servers are also located outside the EU.

On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.

(2) Legal basis

The legal basis for such processing is set out in Article 6 (1) (a) of the GDPR.

(3) Recipient categories

Google and its partners.

(4) Transfer to a third country

Google Ireland Limited is an affiliate of Google LLC. Google LLC is based in the USA (1600 Amphitheatre Parkway, Mountain View, CA 94043). The basis for the transfer of personal data from the EU to the US is the EU-U.S. Data Privacy Framework.

(5) Duration of Storage

14 months

(6) Right of revocation

You can revoke your consent at any time with effect for the future via our cookie banner or via our website.

You can prevent the installation of the cookies in your browser settings. If you choose to change your settings you may not be able to use the full functionality of this website. 

You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website and from processing this data by Google by downloading and installing the browser plug-in available under the following link: optout

Sect. 4 Web analysis

Cookiebot

We use the consent management service Cookiebot from Usercentrics A/S, Havnegade 39, 1058 Copenhagen, Denmark (Usercentrics). This enables us to obtain and manage the consent of website users for data processing. The processing is necessary to fulfil a legal obligation (Art. 7 para. 1 GDPR) to which we are subject (Art. 6 para. 1 sentence 1 lit. c GDPR). For this purpose, the following data is processed with the help of cookies:

Your IP address (the last three digits are set to '0'). Date and time of consent. Browser information URL from which the consent was sent. An anonymous, random and encrypted key Your consent status of the end user, as proof of consent

The key and consent status are stored in the browser for 12 months using the "CookieConsent" cookie. This retains your cookie preference for subsequent page requests. If you activate the "collective consent" service function to activate consent for multiple websites through a single end-user consent, the service also stores a separate, random, unique ID with your consent.

If you activate the "bulk consent" service feature to enable consent for multiple websites through a single end-user consent, the service will additionally store a separate, random, unique ID with your consent.

If all of the following criteria are met, this key is stored in the third-party cookie "CookieConsentBulkTicket" in your browser in encrypted form:

You activate the collective consent function in the service configuration. You allow third-party cookies via browser settings.

You have deactivated "Do not track" via the browser settings.

You accept all or at least certain types of cookies when you give your consent.the functionality of the website is not guaranteed without the processing.

Usercentrics is the recipient of your personal data and acts as a processor for us.the processing takes place in the European Union. You can find further information on objection and removal options vis-à-vis Usercentrics at: www.cookiebot.com/de/privacy-policy/Ihre.

Personal data will be deleted on an ongoing basis after 12 months or immediately after termination of the contract between us and Usercentrics.

Please note our general information on the deletion and deactivation of cookies above.

Leadinfo

We use the lead generation service provided by Leadinfo B.V., Rotterdam, The Netherlands, which recognizes visits of companies to our website based on IP addresses and shows us related publicly available information, such as company names or addresses. In addition, Leadinfo places two first-party cookies for providing transparency on how our visitors use our website and the tool processes domains from provided form inputs (e.g. "leadinfo.com") to correlate IP addresses with companies and to enhance its services. For additional information, please visit www.leadinfo.com. On this page: www.leadinfo.com/en/opt-out you have an opt-out option. In the event of an opt-out, your data will no longer be used by Leadinfo.

Hubspot

Diese Webseite nutzt HubSpot, (HubSpot Inc., 2nd Floor 30 North Wall Quay, Dublin 1, Ireland).

Unsere Download-Services ermöglicht Ihnen mehr über unser Unternehmen zu erfahren, Inhalte herunterzuladen und ihre Kontaktinformationen sowie weitere Informationen zur Verfügung zu stellen. Diese Informationen werden auf Servern unseres Softwarepartners HubSpot gespeichert. Sie können von uns genutzt werden, um mit Besuchern unserer Webseite in Kontakt zu treten und um zu ermitteln, welche Leistungen unseres Unternehmens für sie interessant sind. Alle von uns erfassten Informationen unterliegen dieser Datenschutzbestimmung. Wir nutzen alle erfassten Informationen ausschließlich zur Optimierung unseres Marketings.

Im Auftrag des Betreibers dieser Webseite wird HubSpot diese Informationen benutzen, um Ihre Nutzung der Webseite auszuwerten, um Reports über die Webseite Aktivitäten zusammenzustellen und um weitere mit der Webseite Nutzung und der Internetnutzung verbundene Dienstleistungen gegenüber dem Webseite Betreiber zu erbringen.

HubSpot verwendet sog. "Cookies". Die durch die Cookies erzeugten Informationen über Ihre Benutzung dieser Webseite werden in der Regel auf Servern weltweit gespeichert. Sie können die Speicherung der Cookies durch eine entsprechende Einstellung Ihrer Browser-Software verhindern; wir weisen Sie jedoch darauf hin, dass Sie in diesem Fall gegebenenfalls nicht sämtliche Funktionen dieser Webseite vollumfänglich werden nutzen können.

Mouseflow

This website uses Mouseflow, a website analytics tool by Mouseflow ApS, Flaesketorvet 68, 1711 Kopenhagen, Denmark. It provides session replay, heatmaps, funnels, form analytics, feedback surveys, and similar features/functionality. Mouseflow may record your clicks, mouse movements, scrolling, form fills (keystrokes) in non-excluded fields, pages visited and content, time on site, browser, operating system, device type (desktop/tablet/phone), screen resolution, visitor type (first time/returning), referrer, anonymized IP address, location (city/country), language, and similar meta data. Mouseflow does not collect any information on pages where it is not installed, nor does it track or collect information outside your web browser. If you'd like to opt-out, you can do so at mouseflow.com/opt-out

Snitcher B.V.

In order to evaluate and improve the use of our website in the B2B sector, we use the software-as-a-service solution from Snitcher B.V., based in Hilversum, the Netherlands. This
service enables us to idenIfy company names and addresses based on the IP addresses of our visitors. The data collected by Snitcher is processed in European data centres in Amsterdam, the Netherlands, and Frankfurt, Germany. These facilities are cerIfied to leading data governance and informaIon security standards, including SOC 2, ISO 27001, FedRAMP, GDPR, CCPA and PCI DSS Level 1, to ensure comprehensive data compliance and security.

Sect. 5 Information about cookies

(1) Purpose of data processing

This website uses technically necessary cookies. These are small text files that are stored in or by your Internet browser on your computer system and only serve the functionality of the website. Other cookies remain stored permanently and recognize your browser on your next visit to improve the usability of the website.

(2) Legal basis

The legal basis for such processing is set out in Article 6 (1) (a) of the GDPR.

You have expressly given your consent to the use of cookies on our website as follows:

We use cookies for an outstanding user experience  We use cookies to personalise content and ads, to provide social media features and to analyse our traffic.   About cookies: Cookies are small text files that can be used by websites to make a user's experience more efficient. The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.You can at any time change or withdraw your consent from the Cookie Declaration on our website. Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.  Please state your consent ID and date when you contact us regarding your consent.  Necessary cookies: Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.  Preference cookies: Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.  Statistics: Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.  Marketing cookies: Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

(3) Duration of storage

The technically necessary cookies are usually deleted when the browser is closed. Permanently stored cookies remain stored from a few minutes to several years.

(4) Right of revocation

If you do not wish these cookies to be stored, please deactivate the use of cookies in your Internet browser. However, this may cause a functional limitation of our website.

Your consent to persistent cookies can be withdrawn at any time by deleting the cookies in your browser settings.

Sect. 6 Newsletter

(1) Purpose of data processing

When registering for the newsletter, your e-mail address will be used for advertising purposes, i.e. the newsletter will inform you in particular about products from our product range. For statistical purposes we may evaluate which links are viewed in the newsletter. However, it is not recognizable for us, which concrete person has accessed the links.

You have expressly given the following consent separately or, as the case may be, in the course of the ordering process: We are committed to protecting and respecting your privacy and we’ll use your personal information only to administer your account and to provide the products and services you requested from us. From time to time, we would like to contact you about our products and services, as well as other content that may be of interest to you. If you consent to us contacting you for this purpose, please tick below to say how you would like us to contact you: I agree to receive the newsletter from ARNO GmbH.  You can unsubscribe from these communications at any time. For more information on how to unsubscribe, our privacy practices and how we are committed to protecting and respecting your privacy, please review our Privacy Policy. By clicking the submit button below, you consent to allow ARNO to store and process the personal information submitted above to provide you with the content requested.

(2) Legal basis

The legal basis for such processing is set out in Article 6 (1) (a) of the GDPR.

(3) Recipient categories

if necessary: newsletter provider

(4) Duration of storage

Your e-mail address will only be stored for the respective duration of your registration.

(5) Right of revocation

You may revoke your consent at any time with effect for the future. If you no longer wish to receive the newsletter, you may unsubscribe as follows: By a log-out link in the newsletter

Sect. 7 Your rights as a data subject

If your personal data is being processed, you are the ‘data subject’ in terms of GDPR and you have the following rights towards us, the controller:

1. Right to information

You may request us to provide information about your personal data processed by us under Article 15 of the GDPR.

2. Right to rectification 

If your personal data provided to us is not up to date or not accurate you have the right to ask for modifications to your personal data under Article 16 of the GDPR. You also have the right to request us to complete an incomplete data.

3. Right to erasure

You have the right to have your personal data erased and ask for deletion of your data under Article 17 of the GDPR.

4. Right to restriction of processing

You have the right to restrict the processing your personal data under Article 18 of the GDPR.

5. Right to data portability

You have the right referred to in Article 20 of the GDPR to receive your personal data provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller.

6. Right to revoke the consent given under data protection law

You have the right referred to in paragraph 3 of Article 7 to withdraw your given consent based on the data protection provisions at any time. This does not affect the lawfulness of the processing based on consent before its withdrawal.

7. Right to lodge a complaint with a supervisory authority

If you consider that the processing of personal data relating to you infringes the GDPR, you have the right referring to in Article 77 of the GDPR to complain to the supervisory authority against the processing of your personal data (in particular in the Member State of your habitual residence, place of work or place of the alleged infringement).

Please also note your right of objection under Article 21 GDPR:

a) In general: reasoned objection required

If the processing of personal data concerning you takes place in order

- to perform our overriding legitimate interest (legal basis: Article 6 (1f) GDPR)

or

- to safeguard the public interest (legal basis: Article 6 (1e) GDPR), 

you are entitled to object to the processing at any time for reasons arising from your particular situation; this also applies to profiling based on the provisions of the GDPR.

In the event of objection, we will no longer process the personal data concerning you unless we can prove compelling grounds for processing which override your interests, rights and freedoms, or the processing is necessary for the establishment, exercise or defence of legal claims;

b) Special case of direct marketing: simple objection is sufficient

If the personal data concerning you are processed for the purpose of direct marketing, you have the right to object at any time to the processing and without stating reasons; this includes profiling to the extent that it is related to such direct marketing.

If you object to the processing for direct marketing purposes, the personal data concerning you will no longer be processed for these purposes.

Responsible for data processing:
ARNO GmbH
Daimlerstr. 10
72649 Wolfschlugen
Phone: +49 7022 5001 90
contact@arno.group

Contact details of our data protection officer:

Mprotect365 GmbH

Marcel Felgenhauer

Nordstraße 17-21

04105 Leipzig

Phone +49 341 9898546 0

dsb@mprotect365.de